Thursday, 12 August 2010

Gareth Pugh Store in Hong Kong

What I particullarly like looking at in the interior design of shops and stores is the way the brand identity, style and philosophy that can be found in the works of a fashion designer is portrayed through the design of an interior. One of the most succesful ones I have seen would be probably the Victor and Rolf store in Milan, but I think this Gareth Pugh store in Hong Kong has also been done amazingly well. The Ruth Hogben video in the background work particullarly well with the whole ambiance of the interior. I love the way the designer played with the lighting and just the silhoettes of the clothes revealing against the black backdrop.

(Images are from Dezeen.)

No comments:

Post a Comment